Despite Having Sold 54.8 Million Units Of Playstation 5, Sony Remains Unsatisfied With Sales Numbers

Today, Sony released its latest quarterly figures, revealing that it has sold (shipped) a total of 54.8 million PlayStation 5 consoles to date, with 8.2 million of those sales occurring in the last quarter (October-December). This marks a notable 1.1 million increase over the same quarter the previous year, though it falls short of the company's projected sales.

Consequently, Sony has revised its initial forecast of selling 25 million units by the end of this fiscal year (ending March 31) down to 21 million units. Despite a 16% rise in gaming revenue year over year, the company's operating profits dipped by 26%. High costs associated with promotions have been cited as a contributing factor to the reduced profits.

The holiday quarter's lower-than-expected performance is somewhat unexpected, especially after the late October release of Marvel's Spider-Man 2 and the November introduction of a new model of the PS5, combined with attractive pricing during the Black Friday sales period. These factors seemingly strengthen the validity of reports that suggest Sony intends to cut PlayStation 5 production by half come this spring.

Sony's strategies to stimulate sales throughout the upcoming year remain unspecified. However, it's worth noting that the lack of new releases from their existing game franchises until March 31, 2025, will likely not contribute positively to sales momentum.